Lifestyle

Influencer fashion

April 3, 2019

When influencers are aligned with the right audience and brand, it can contribute to an incredibly successful digital marketing campaign

Opinion

The danger of normality

February 7, 2018

It’s no secret that young people are incredibly impressionable, especially young girls. With the growing dominance of social media in young people’s lives, influencers need to recognise this as they are a big part of young people’s lives. These photoshopped images have a lasting impression on young people, they see these images and perceive them as normal.