“Cheugy” has not only wormed its way into the everyday vernacular of Generation Z, but added fuel to the fire of the trend cycle that is searing its way through the fashion industry.
Ever since its release in 2019, Tiktok has had a massive impact on the way we look at videos. From celebrity impersonations to cooking videos, it’s quite easy to go viral within a few seconds.
The new docu-drama on Netflix, The Social Dilemma, doesn’t tell us anything new: social media is bad. We knew this and we’ve known it for a while. But what it does reveal, is why we don’t stop.